-
Analysis Of The Impact Of Effective Communication In Increasing Organizational Productivity
[A CASE STUDY OF NIGERIAN BREWERY PLC, AMAEKE, NGWO, ENUGU, ENUGU STATE]
CHAPTER ONE -- [Total Page(s) 3]
Page 2 of 3
-
-
-
The activities are carried out by human being (personnel) and physical
factors involve the equipment, tools and other material factors used to
aid the achievement of the desired objective.
Effective organization
performance is realized when all persons and resources are
synchronized, balanced and given direction whether managerial job is
accounting, selling, designing, engineering, the managers effectiveness
depends on his ability to listen and to read, or his ability to speak or
write. He needs skill in his thinking across to other people as well as
skill on finding and what other people are after.
This implies that
communication is needed to convey information necessary for the ongoing
operation, and that it can have effect on the attitudes of people on
the organization. Therefore communication is essential for both internal
and external functioning of the enterprises because it integrates the
managerial function. It needs internally, include to develop plans for
their achievement, to organize resource in the most effective and
efficient way to select develop and appraise members of the organization
to lead, direct, motivate and create climate in which people want to
contribute and to control performance. It needs externally include, on
the other hand the following first and foremost. It is through
information exchange that the managers become aware of the needs of
customer, aware of the availability of supplies, the claims of
stockholder, the regulation of government and the concerns of the
community.
In this way, the manager is aware of his opportunities
and threats on his surrounding environment and therefore knows his does
and don’t e.g he then knows whether to recruit staff or not, other
managerial decision.
The importance of communication cannot be
over-emphasized. It can be compared to the blood that runs through the
veins and arteries of human body because the function of integration,
maintained, orientation, decision making and the growth of organization
member are performed through it.
1.2 STATEMENT OF THE PROBLEM
The
environmental of managing may differ between large and small business,
between business and other kinds of organized enterprises and between
differing cultures in areas of economic and social development.
The
researcher therefore believes that managerial functions are basically
the same but at various degree of performance. The researcher wants to
examine how effective communication holds the key to improved managerial
performance. Individuals with little or no qualifications find
themselves holding managerial positions in a company. This lack of a
competence leads to wrong decision making especially when subordinates
are not consulted.
Organizations also have some complicated chain of
command, difficult and most times the chain of command is not strictly
adhered to, the company as such have overlapping authorities and
responsibilities as subordinates become accountable to more than one
superior.
Also most companies lack intra-communication facilities
like intercoms and memos. This leads to ignorance on the part of the
subordinate, about the aim and the objective of the company as well as
the standard expected of them.
This could lead to liaises-faire
attitude to work, which is harmful to the growth and progress of the
company. As a result of all the above problems discussed, the researcher
intends to help such companies by elaborating on how effective
communication can improve their performance.
CHAPTER ONE -- [Total Page(s) 3]
Page 2 of 3
-
-
ABSRACT - [ Total Page(s): 1 ]The topic of this research is Analysis of the Impact of Effective Communication in Increasing Organizational Productivity. A case study of the Nigerian Breweries Plc, Amaeke, Ngwo, Enugu, Enugu State. The researcher used survey design for the study. The population of the study was eight hundred and ninety-nine (899) employee of the company, with sample size of one hundred and thirty-three (133). The researcher used both the primary and secondary sources of data in the course of the study. The pr ... Continue reading---
