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Analysis Of The Impact Of Effective Communication In Increasing Organizational Productivity
[A CASE STUDY OF NIGERIAN BREWERY PLC, AMAEKE, NGWO, ENUGU, ENUGU STATE]
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1.3 OBJECTIVE OF THE STUDY
(1) To describe the communication system in an organization.
(2) To develop a model of the communication process.
(3) To explain how communication improves managerial performance.
(4) To identify barriers and breakdowns in the communication system.
(5) To suggest approaches and techniques to improve the communication system.
1.4 RESEARCH QUESTION
1. To what extent do communication increase the quality of employee’s performance?
2. What degree do communication increase productivity?
3. How can an organization get the best of managerial performance?
4. How can communication increase the rate of turnover?
1.5 SIGNIFICANCE OF THE STUDY
From
the study of this research, it is understood that management
performance, by executing the four managerial function can be improved
through effective communications thereby aiding the organization achieve
its goal.
This study would aid students, managers in the making and
managing of organization. It would aid students studying management to
understand the theoretical background on how information is very vital
to efficiency.
The study would enable them to start off well when
establishing or when heading an enterprise and its organization
structure. As regards those who are already managers, the study would
help them to achieve their goal if they have not or to improve on their
performance or they are just on the average.
1.6 LIMITATION OF THE STUDY
It
is a known fact that researchers encounter a lot of problem, which are
inherent in our society and this research is no exception.
This problem will range from personal constraints to environment problems.
Time
for instance will be a constraints. A lot of time will be consumed
before this research could be carried out. The researcher has to forfeit
a lot of appointment, assignments, and other commitments especially
during the collection of information that will be used for the
literature review.
Lack of statistic will be another major set back
to this research. It will be due to the impossibility of obtaining some
accurate information required. It should be noted that lack of accurate
statistic limits accuracy of any research work. They seriously guided
most information considered confidential to the organization.
1.7 SCOPE OF THE STUDY
The
researcher has a wide coverage in mind, which include organization of
all sort such as academic institution as well as profitable
organization. For this research, the researcher would limit the scope to
one of the leading brewing industry in this country, Nigerian Brewery
Plc, Amaeke, Ngwo, Enugu, Enugu State.
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ABSRACT - [ Total Page(s): 1 ]The topic of this research is Analysis of the Impact of Effective Communication in Increasing Organizational Productivity. A case study of the Nigerian Breweries Plc, Amaeke, Ngwo, Enugu, Enugu State. The researcher used survey design for the study. The population of the study was eight hundred and ninety-nine (899) employee of the company, with sample size of one hundred and thirty-three (133). The researcher used both the primary and secondary sources of data in the course of the study. The pr ... Continue reading---
