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The Impact Of Effective Personal Selling Strategies On The Marketing Of Industrial Products
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TITLE PAGE
Certification
Dedication
Acknowledgement
Table of Content
List of Tables
ABSTRACT
CHAPTER ONE: INTRODUCTION
1.1 Background of the study
1.2 Statement of the problem
1.3 Objective of the study
1.4 Research Questions
1.5 Research hypotheses
1.6 Significance of the study
1.7 Scope of the study
1.8 Limitation of the study
1.9 Definition of terms
CHAPTER TWO: REVIEW OF LITERATURE
2.1 Conceptual Framework
2.2 Theoretical Framework
2.3 Empirical framework
CHAPTER THREE: RESEARCH METHODOLOGY
3.1 Introduction
3.2 Research Design
3.3 Population of the study
3.4 Sample size determination
3.5 Sample size selection technique and procedure
3.6 Research Instrument and Administration
3.7 Method of data collection
3.8 Method of data analysis
3.9 Validity of the study
3.10 Reliability of the study
3.11 Ethical consideration
CHAPTER FOUR: DATA PRESENTATION AND ANALYSIS
4.1 Data Presentation
4.2 Answering Research Questions
4.3 Test of Hypotheses
CHAPTER FIVE: SUMMARY, CONCLUSION AND RECOMMENDATION
5.1 Summary
5.2 Conclusion
5.3 Recommendation
References
Appendix
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ABSRACT - [ Total Page(s): 1 ]This study was carried out to examine the impact of effective personal selling strategies on the marketing of industrial products using Asaba aluminium company and Jemork water Asaba as case study . Specifically, the study determine the effectiveness of personal selling strategies in the marketing of industrial products. The study also evaluate an insight into the use of personal selling on the sale of industrial products. More so the study assess the condition for training industrial salesm ... Continue reading---
CHAPTER ONE - [ Total Page(s): 2 ]1.3 OBJECTIVES OF THE STUDY The objective of this study is to examine the impact, benefits and problem of personal selling strategies of industrial products of Asaba Aluminum Company and Jemok Water Asaba.The specific purposes are as follows:1. To determine the effectiveness of personal selling strategies in the marketing of industrial products.2. To evaluate an insight into the use of personal selling on the sale of industrial products.3. To assess the condition for training indust ... Continue reading---
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ABSRACT - [ Total Page(s): 1 ]This study was carried out to examine the impact of effective personal selling strategies on the marketing of industrial products using Asaba aluminium company and Jemork water Asaba as case study . Specifically, the study determine the effectiveness of personal selling strategies in the marketing of industrial products. The study also evaluate an insight into the use of personal selling on the sale of industrial products. More so the study assess the condition for training industrial salesm ... Continue reading---
TABLE OF CONTENTS -- [Total Page(s) 1]
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TABLE OF CONTENTS -- [Total Page(s) 1]
Page 1 of 1