Value Added Service And Organizational Growth Using Correlation Method
[A CASE STUDY OF COWBELL NIGERIA PLC]

1.6 STUDY HYPOTHESES

To provide empirical answers to the research questions above, the following research hypothesis were developed. They are as stated below;

H01: Value added services (value added services) does not influence organisational reputation in the Cowbell Nigeria.

H02: There is no significant difference between level of perceived customers’ patronage and loyalty among companies that practices value added services and those that doesn’t in the Cowbell Nigeria.

1.7 SCOPE AND LIMITATIONS OF THE STUDY

The study scope is limited to investigating value added service and organizational growth using correlation method.
The limitation faced by the research was limited time and financial constraint

1.8 DEFINITION OF BASIC TERMINOLOGIES

Performance: Performance is the manner in which an organization functions, operates, or behaves in the society.

Stakeholder: This study describes a stakeholder as a person or group with a direct interest, involvement, or investment in a business organization e.g. the employees, stockholders, and customers of a business organization.

Hypothesis: hypothesis is a tentative statement about relationships that exist between two or among many variables. It is a conjectural statement about relationships and need to be tested and subsequently accepted or rejected.

Theories and laws: A hypothesis, if it is true, state a law. Therefore, the hypothesis is a law like a statement. Law is defined as a statement of invariant relationship among observable or measurable properties.