Application Of Marketing Concept In A Non-profit-organization
[A CASE STUDY OF SECURITIES AND EXCHNAGE COMMISION ABUJA]

CHAPTER FIVE
SUMMARY, CONCLUSION AND RECOMMENDATION
5.0    SUMMARY OF FINDINGS
    The preceding chapters of the research work examine the application of marketing concept a non profit marketing organization with reference to security and exchanging commission.
    The paper also went further to highlight the problems of marketing concept also that of SEC. the finding therefore indicate that the consumer were not communicated to through any of the promotional tools and also that the cooperation lacks both technical know how and managerial potential required at the only producer of such service in the state.
    Through the finding, it was also review that out of the total respondent (85%) claimed not to have enjoy their services of SEC while any 6% claimed to have enjoy their services and no comment from 7%. This therefore indicates that they need to step more effort in the application of marketing concept in there various activities and services.
    The finding therefore shows that there are still opportunities for the company to improve on the services in order to with the less satisfied consumers through the application and implementation of marketing concept on there services to the customers.
5.1    CONCLUSION
    In spite of the problems encountered by the researcher in writing this project such as time and financial limitation, at least justice as been done the critical analysis of the topics “application of marketing concept in non-profit marketing organization” suggestion that also been made on how it should be employed so as to improve future and present operation of the SEC. In order to rendered and adequate service to its numerous operator and citizens, the eligarian capital market to respond to social economic development needs of the nation. It is therefore of any fervent belief  if the recommendation on finding are given a strong attention and implementation,  the top management on staff and the staff  workers would be able to carryout their responsibilities more effectively, this will lead to increase operator satisfaction.
5.2    RECOMMENDNATION
    It was revealed from the finding of this study that in order to get maximum, efficient, and effective performance of the staff at SCE, a lot of improvement needs to be embarked upon by the management especially in general welfare in working condition of the staff. Though the ministry in charge of SEC (Ministry of Finance) as been trying their best within available economic recourses to satisfying their staff and operators, it is patient to point out that will appear as if current effort under prevailing circumstances still seem a far cry from the worker in operator’s exception and needs. Therefore, the following, may not be imperative for the organization management to create an initially conceived atmosphere within which operation can successfully lead to the achievement of organization objectives which is operators satisfaction.