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The Impact Of Business Environmrnt On The Operstion Of Business Organization
[A CASE STUDY OF INTERNATIONAL BREWERY PLC, ILESA]
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1.4 SCOPE AND LIMITATION OF THE STUDY
The study of the research is to examine the business environment international breweries plc. ILESA. It would also look at the general overview of business environment as applicable in beer producing industry in Nigeria. With much emphasis on the environment factors.
1.5 LIMITATION OF THE STUDY
Due to time and financial constraints, some vital information could not be easily and timely collected. This has no small measure affected this research work out believe is that this finding will motivate others in researching further into other interesting topic. Other limitation to this research work is lack of text book, lack of finance and in cooperative attitude of the respondents.
1.5 DEFINITION OF TERMS
MOTIVATION: -Motivation can be defined as the process of influencing subordinate of followers to work for a course desired by the leader.
BUSINESS CAPITAL: - This is the amount invested in a venture.
FINANCE: - This is defined generally as the art, science, or system of dealing in supplying regulation or managing the money and credit of a nation. State private enterprises.
COMPETITORS: - This is a number of different manufacturers serving a large number of customers, when no manufacturer can demand or offer a quality sufficiently large of affect the market price.
SHARE HOLDER: - this is the procession of share or stock in an organization.
CONSUMER BEHAVIOUR: - This is a technique used to determine what satisfaction people want out of life how they use products and service to achieve these satisfaction, how they perceive items and various brand, what forms of promotional activities will lead to successful marketing, and how to access the effects of the activities.
POTENTIAL DEMAND: - demand that can be expected to become effective at a future date (e.g. when purchasing power is increased).
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