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EVALUATION OF RETAILING ACTIVITIES IN A BUSINESS ORGANIZATION
[A CASE STUDY OF JMK, ILORIN] -
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- Contributor: mr-chris
- engagements: 190
- Case No: 714563pw
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ABSRACT - [ Total Page(s): 1 ]ABSTRACTThis project is aimed at enlightening the general public on the EVALUATION OF RETAILING ACTIVITIES IN A BUSINESS ORGANIZATION. The research focused on evaluating the retailing activities and its impact on business organization in ilorin metropolis. The aim of the researcher is to identify the nature and various type of merchandize carried out by different retailers. The research study is of significance to the researcher and the company chosen as case study in the sense that it will enable them to know how retailing activities is necessary and the role it plays to an organization. The
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CHAPTER ONE - [ Total Page(s): 2 ]CHAPTER ONE1.1 INTRODUCTION Retailing activities involved in the sales of goods or services to ultimate consumer for personal or personal use. Anyone selling to ultimate consumer is performing the function of a retailer regardless of what he/she calls himself / herself. Retailing is not a new concept in Nigeria. It is common business among the people in Nigeria from time immemorial. Retailing activities are common in open market and surroundings, e.g. Ipata Market (Ilorin) and Alaba Market (Lagos) and Dugbe Market (Ibadan). Charles (1987) defines retailing as all activ ... Continue Reading
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ABSRACT - [ Total Page(s): 1 ]ABSTRACTThis project is aimed at enlightening the general public on the EVALUATION OF RETAILING ACTIVITIES IN A BUSINESS ORGANIZATION. The research focused on evaluating the retailing activities and its impact on business organization in ilorin metropolis. The aim of the researcher is to identify the nature and various type of merchandize carried out by different retailers. The research study is of significance to the researcher and the company chosen as case study in the sense that it will enable them to know how retailing activities is necessary and the role it plays to an organization. The
... Continue Reading
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