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STRATEGIC APPROACH TO THE MANAGEMENT OF SMALL BUSINESS ENTERPRISES IN NIGERIA
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- Contributor: projectwaka
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- Case No: 195762pw
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ABSRACT - [ Total Page(s): 1 ]A research was set out to evaluate strategic approach as a management tool for the small and medium enterprises with a view to help them achieve a more predictable and stable growth, over the long term. Emphasis had been directed on the threat aspects, which most Small-scale Business enterprises had taken for granted. SMEs are also urged to take a hard look at some of the strategic tools: Finance, production, marketing and personnel which had not gained much popularity or acceptance.Empirical evidence in the forms of survey research was adopted. In getting first hand information, samples of 50
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CHAPTER ONE - [ Total Page(s): 2 ]1.5 Research HypothesesA hypothesis is the statement of relationship between variables. To understand better what aspect of the relationship between the variable that the researcher is interested in she makes a conjectural statement or tentative statement about this relationship. This conjecture or tentative statement is the hypothesis in this case, the research hypothesis under study area as follow:Hypothesis oneHYPOTHESIS 1: The level of organizational efficiency is in direct proportion with the level of implementation of differentiation strategy in an organization.HYPOTHESIS 2: Organizati ... Continue Reading
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ABSRACT - [ Total Page(s): 1 ]A research was set out to evaluate strategic approach as a management tool for the small and medium enterprises with a view to help them achieve a more predictable and stable growth, over the long term. Emphasis had been directed on the threat aspects, which most Small-scale Business enterprises had taken for granted. SMEs are also urged to take a hard look at some of the strategic tools: Finance, production, marketing and personnel which had not gained much popularity or acceptance.Empirical evidence in the forms of survey research was adopted. In getting first hand information, samples of 50
... Continue Reading
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