• The Impacts Of Radio In Sports Development In Nigeria

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    • 1.5 SCOPE OF THE STUDY
      The study would primarily focus on the assessment of the contribution of sport journalism to sport development in Nigeria with a view to entrenching a culture of sport in Nigeria and in order to achieve this, the mass media are required to re-orient itself and review it role towards sport development in Nigeria, this is in recognition of the symbiotic relationship that exists between the media and sports. It will also focus on the examining and assessing the responsibilities of sport journalist to sporting development in Nigeria, raising ethical issues on modern practices as it relates to sport coverage and reporting with the increasing growth in the value of sport to any society as well as the overall assessment of the current level of effectiveness of sporting coverage?s and the type of sport that currently enjoys great media exhibition and promotion with a view to examine the impact of the attention on the sporting event and how such could translate to others (i.e. other sports) and bring about improved development of the sector.
      1.6 BRIEF HISTORY OF THE CASE STUDY
      Oluyole 98.5FM is known as the radio arm of the broadcasting corporation of Oyo state established in 1976 while the television arm was founded in 1982. There are currently 4499 members of staff in the Broadcasting Corporation of the state. The Radio station operates under the license of terrestrial radio with the frequency 795MHZ-AM, 98.5MHZ. It educates, enlightens, entertains and disseminates information to the occupants of the state and beyond.
      The impact of Oluyole 98.5fm in developing sport in Nigeria cannot be underestimated as it brings it audience into the spirit of sports through sport programmes done every Wednesday and Saturdays between the periods of 12pm-12:30pm to spread various updates in the world of sport. The programme presented by Adekola Omotosho popularly known as king of boys uses the first fifteen minutes of the programme to discuss the local/national sport before advancing to the foreign aspect in the last or remaining fifteen of the programme.
      1.7 DEFINITION OF TERMS
      I. Analyze: to examine something in order to understand it better or discover more about it or to find out what something is made up of or identifying its constituent parts.
      II. Communication: the exchange of information between persons either by means of speaking, writing or using a common system of signs or behaviour.
      III. Contribution: this is something that one gives or does to help make something more successful or see to its growth.
      IV. Development: the process of growing, changing or making something to become better.
      V. Genre: a kind of art, literature, institution etc. That has a particular style or feature.
      VI. Investigative journalism: this is a form of journalism in which reporters deeply investigate and immerse themselves into a single topic of interest, often involving crime, political corruption or corporate wrongdoings.
      VII Journalism: this is the act of gathering, processing and preparation of written, visual and audio material intended for dissemination by means of a public media.
      VIII. Mass media: communication media that reaches a large audience especially television, radio, newspaper and magazine.
      IX. Spectatorship: the act of watching or viewing an event, especially sporting events.
      X.Sport: a game or physical activity that you do for enjoyment or in order to compete against other people
      XI. Sportscaster: a broadcaster who specializes in reporting sporting activities or games.
      XII. Sport administration: the various activities involve in the management of sports, sporting institutions, promotion, athletes and brands.
      XIII. Sport development: all efforts geared towards the upliftment and improvement of sport and other sport related activity or institutions.
      XIV. Sport journalism: the activity of gathering and disseminating to a large audience through the mass media reports of sporting activities like, players statistics, live score etc.
      XV. Reporting: to find out facts and tell people about them in print or broadcast media or to give information about something that happened.
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    • ABSRACT - [ Total Page(s): 1 ]This study appraised the relevance of radio broadcast towards sport development in Nigeria. Survey research design method was adopted for the collection of the data for this research. The population size is the entire student of the Ibarapa Polytechnic, Eruwa while four departments in the Institution were randomly selected as the sample size of the population. In all 100 respondents were used in the process. ... Continue reading---