• Environmental Complexity: Determinant Of Choice Of Promotional Tools In Marketing Oriented Organization In Nigeria
    [A CASE STUDY OF JMK SUPERMARKET, ILORIN]

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    • ABSTRACT COMING SOON
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    • CHAPTER ONE - [ Total Page(s): 2 ]Public: It is of significance to the buyer or the target market as it creates awareness, educate and appealing to the consumer or a particular product discourage dissonance.Company: This study is of significance to the manufacturer as if enables them to choose an appropriate and understand effectiveness of sales promotion for the sales of the product and benefit derived from the product both local and international market, that will improve the profitability of expansion.The Researcher: The rese ... Continue reading---