• EFFECT OF FRINGE BENEFIT ON SALES FORCE PRODUCTIVITY IN AN ORGANIZATION
    [A CASE STUDY OF CADBURY NIGERIA PLC]


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    • ABSRACT - [ Total Page(s): 1 ]ABSTRACT    The effect of fringe benefits on sales force productivity in an organization (A case study of Cadbury Nigeria Plc). The research work covered by various aspect of fringe benefit on sales force productivity.     The various factors affecting benefits requirements were discussed. Chapter one entails the introductory aspect of research topic. Also the purpose and scope of study or highlighted including the historical background of the study.    Attempt were made to highlight the various concept and theories of fringe benefit in an organization . the  concept and the study we ... Continue Reading

         

      CHAPTER ONE - [ Total Page(s): 2 ]CHAPTER ONE INTRODUCTION 1.1    BACKGROUND OF THE STUDY The importance of fringe benefits in sales for policies have been a major concern of sales of labour in both public and private sectors in the recent years. The total list of benefits offered today is considerable and is continually growing as sales force look for new may to low sales force, fringe benefits are intended primarily to motivate sales force, fringe benefits are intended primarily to motivate sales force to give better performances and to encourage them to stay with the sales forces. In considering fringe benefits in public ... Continue Reading