• CONSUMER ATTITUDE TOWARDS OKADA TRANSPORT SERVICE IN NIGERIA
    [A CASE STUDY OF OKADA COMMUTER IN ILORIN METROPOLIS]


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    • ABSRACT - [ Total Page(s): 1 ]ABSTRACTThe general belief of an average marketer is that consumers are kings and therefore need to be treated as what they say they are, No company can produced a product without people that will purchase or use the product this make consumer to be number one in the mind of any producer because they are the one that can allow the company to grow and sustained in the market. Consumer attitude is not doubt need to be study before a company produces or sell a product, who is buying the product may not be the one that will finance it and also both of them may not be the users and even on the part ... Continue Reading

         

      CHAPTER ONE - [ Total Page(s): 2 ]CHAPTER ONEINTRODUCTION1.1    HISTORICAL DEVELOPMENTThere are different types of services that exist in Nigeria, transportation services that exist in Nigeria. Transportation services is one of the services and so its importance cannot be over-emphasized in carrying out our day-to-day activities.  In Nigeria today, transportation services is among the adult population. The service is one of the most important single factors influencing the standard of living of the Nigerians in one way or the other in both rural and urban centers.There is no doubt that transportation service is one of the ... Continue Reading