-
Application Of The Marketing Concept In Our Local Market
[A CASE STUDY OF OWODE MARKET OFFA , KWARA STATE]
CHAPTER ONE -- [Total Page(s) 2]
Page 2 of 2
-
-
-
1.6 LIMITATION OF THE STUDY
Normally in any research work of this nature problems are bound to be encountered some of the limitation encountered in the course of the study include:
TIME
There was no enough time to obtain the necessary data needed. This is due to the fact that the studies were carried out mostly during the week days.
LANGUAGE
This is the second serious contrail to the study because of the composition of the people that are found in e local markets, Yoruba, Hausa, Nupe an other minor languages in the market place. The ability to internet the questionnaire is problem.
COST
The high cost incurred by visiting owode market at Offa made it very difficult for us to visit as frequent as possible in order to collect all the distributed questionnaires.
CHAPTER ONE -- [Total Page(s) 2]
Page 2 of 2
-
-
ABSRACT - [ Total Page(s): 1 ]ABSTRACTApplication of the marketing concept in our local market sparked Offa a deal of concern to the research that will undertake this study aiming at surveying the importance of the marketing concepts in relation to retail marketing.We felt that caring on this project in Owode Market, Offa will bring out meaningful result since there are 'many retailers in that market.For easy analysis and understanding the study as being put into five chapters.Chapter one throws light on what has ... Continue reading---
