-
AN EVALUATION OF THE IMPACT OF ADVERTISING ON CONSUMER BEHAVIOUR
[A CASE STUDY OF DE-UNITED INDUSTRIES LTD: MAKERS OF INDOMIE NOODLES] -
You can get the complete material / full content @ a service support fee of ₦4,500.00(10-USDT) only
-
- Contributor: Liousa-Ekene
- engagements: 343
- Case No: 643201pw
- Request PDF:
-
-
ABSRACT - [ Total Page(s): 1 ]This is a research work carried out to evaluate t he impact of advertising on consumer behavior with particular reference to De -united Foods Industries Ltd, makers of Indomie noodles. Data for the research were collected through primary and secondary sources.The collected data were analyzed in tables and simple percentages, while the hypotheses were tested using the chi square technique.Given three hypotheses as stated in chapter one, these hypotheses were tested critically in chapter four to reveal the authenticity of responses by the respondents to t he research questions.In the final analy
... Continue Reading
-
ABSRACT - [ Total Page(s): 1 ]This is a research work carried out to evaluate t he impact of advertising on consumer behavior with particular reference to De -united Foods Industries Ltd, makers of Indomie noodles. Data for the research were collected through primary and secondary sources.The collected data were analyzed in tables and simple percentages, while the hypotheses were tested using the chi square technique.Given three hypotheses as stated in chapter one, these hypotheses were tested critically in chapter four to reveal the authenticity of responses by the respondents to t he research questions.In the final analy
... Continue Reading
-