• The Impact Of Self Service On The Performance Of Supermarkets
    [A CASE STUDY OF CYRIL SUPERMARKET ABAKALIKI, EBONYI STATE]

  • TABLE OF CONTENTS -- [Total Page(s) 1]

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    • TABLE OF CONTENTS

      CHAPTER ONE 

      INTRODUCTION 

      1.1 Background of the study

      1.2 Statement of problem

      1.3 Objectives of the study

      1.4 Formulation of the hypothesis

      1.5 Significance of the study

      1.6 Scope of the study 

      1.7 Definition of terms

      CHAPTER TWO 

      2.1 Overview of supermarket

      2.2 Mode of operation of supermarket

      2.3 Location of supermarket 

      2.4 Impact of promotion of supermarket 

      2.5 Marketing strategies 

      2.6 Management of supermarkets 

      2.7 The need for self services in the performance of supermarket 

      2.8 Sale performance indicated in supermarket

      2.9 Self service operation and its attendance problem 

      CHAPTER THREE 

      3.1 Sources of data 

      3.2 Research instrument 

      3.3 Questionnaire design 

      3.4 Population of study 

      3.5 Sample size 

      3.6 Sample size for staff and management 

      3.7 Questionnaire distribution and collection 

      3.8 Treatment of data 

      3.9 Limitation of study 

      CHAPTER FOUR 

      4.1 Data analysis 

      4.2 Statistical hypothesis   

      4.3 Choice of test hypothesis 

      CHAPTER FIVE 

      5.1 Summary of findings 

      5.2 Recommendations 

      5.3 Conclusion 

      5.4 Suggestion for further study 

      Bibliography 

      Appendix 


  • TABLE OF CONTENTS -- [Total Page(s) 1]

    Page 1 of 1

    • ABSRACT - [ Total Page(s): 1 ]The purpose of this project is to examine the impacts of self service on the performance of supermarkets. The study is divided into five chapters. In chapter one the impacts was introduced and a narrative meaning of self service and other key elements included in the topic were discussed. It went further to state the problem to be studies and why this study was being carried out, that is the purpose, the significance of the study, scope of the study, the hypothesis to be tested and the Definiti ... Continue reading---

         

      CHAPTER ONE - [ Total Page(s): 1 ]INTRODUCTION 1.1 BACKGROUND OF THE STUDY Before the contact with the colonial master, marketing especially in the Nigeria region was based on barter system. But today as society and business have become more dynamic and complex, the need for advanced marketing procedure has developed, supermarket inclusive. The most popular orientation or philosophy that has pervaded thought and motivated decision and action among marketing people is the marketing concepts, simply put, according to the concep ... Continue reading---