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Consumer Satisfaction As A Key To Industrial Growth And Development
[A CASE STUDY OF DANGOTE GROUP OF COMPANY NIGERIA PLC] -
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ABSTRACT
This study researched into consumer satisfaction as a key to industrial growth and development. It examined the significant impact of consumer satisfaction on the industrial growth and development.
Marketing survey was conducted to elicit opinion on porously formulated hypothesis. The study discovered that effective consumer satisfaction improved the growth and development of an industry as opposed to the tentative hypothesis. it was concluded that consumer satisfaction serve as a key to industrial growth and development.
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CHAPTER ONE - [ Total Page(s): 2 ]CHAPTER ONE1.1 BACDROUND TO THE STUDYEvery business organization aims is to prosper, increase sales and maximize profit, trying by all means to ensure the occurrences of losses are perfectly controlled. More so, they want to make effective use of available resources most profitably so their aims and objectives will be achieved (profit maximization). Many sellers make the mistake they offer than to the benefit attained form the product of customers. They see themselves as prod ... Continue reading---
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CHAPTER ONE - [ Total Page(s): 2 ]CHAPTER ONE1.1 BACDROUND TO THE STUDYEvery business organization aims is to prosper, increase sales and maximize profit, trying by all means to ensure the occurrences of losses are perfectly controlled. More so, they want to make effective use of available resources most profitably so their aims and objectives will be achieved (profit maximization). Many sellers make the mistake they offer than to the benefit attained form the product of customers. They see themselves as prod ... Continue reading---
ABSRACT -- [Total Page(s) 1]
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ABSRACT -- [Total Page(s) 1]
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