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Mass Media As Tools For Social Development
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the study focuses on mass media as tools for social development with a focus on Osun State Broadcasting Corporation. Mass media is one of the engines that propel the social development for its continuity and realization through: Informing, entertaining, and persuading. Mass media is a powerful tool for social change in any society.
The study is anchored on developmental media theory and cultivation. The research adopted survey research method in carrying out the work. Simple random sampling method as a probability technique was used in selecting one hundred (100) respondents who answered the questions in the questionnaire out of which ninety (90) copies of questionnaires were retrieved for analysis. The data collected were analysed and interpreted using Descriptive Statistics (frequency and percentage). Findings show that majority of the respondents have access to both radio and television stations with the fact that both radio and television have brought social change to the people through social-cultural propagation programmes. It is recommended that media planners and those in charge of its control should empahasis on programmes and activities that will brings about development in terms of social, education, cultural and political matter.
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TABLE OF CONTENTS - [ Total Page(s): 1 ]TABLE OF CONTENTSCOVER PAGETITTLE PAGEAPPROVAL PAGEDEDICATIONACKNOWLEDGMENTABSTRACTTABLE OF CONTENTSCHAPTER ONE1.1 BACKGROUND OF THE STUDY 1.2 STATEMENT OF RESEARCH PROBLEM 1.3 OBJECTIVES OF THE STUDY 1.4 SIGNIFICANCE OF THE STUDY 1.5 RESEARCH QUESTIONS 1.6 RESEARCH HYPOTHESIS 1.7 CONCEPTIONAL AND OPERATIONAL DEFINITIONS 1.8 LIMITATION S OF THE STUDY 1.9 THEORETICAL FRAME WORK CHAPTER TWO2.1 LITERATURE REVIEW 2.2 THEORETICAL REVIEW 2.3 SUMMARY OF LITERATURE CHAPTER THREE-RESEARCH MET ... Continue reading---
CHAPTER ONE - [ Total Page(s): 1 ]CHAPTER ONE1.1 INTRODUCTION1.2 BACKGROUND OF THE STUDY This research touches on the various aspect of the radio programmes as instruments of social development. In other words, it explores into the radio programmes as a mobilization agency during the social transition period.It is thus, an important assumption of the work that a systematic study of social development by radio programmes, should include an examination and the nature of operation of the mass media of communication in the Osun sta ... Continue reading---
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TABLE OF CONTENTS - [ Total Page(s): 1 ]TABLE OF CONTENTSCOVER PAGETITTLE PAGEAPPROVAL PAGEDEDICATIONACKNOWLEDGMENTABSTRACTTABLE OF CONTENTSCHAPTER ONE1.1 BACKGROUND OF THE STUDY 1.2 STATEMENT OF RESEARCH PROBLEM 1.3 OBJECTIVES OF THE STUDY 1.4 SIGNIFICANCE OF THE STUDY 1.5 RESEARCH QUESTIONS 1.6 RESEARCH HYPOTHESIS 1.7 CONCEPTIONAL AND OPERATIONAL DEFINITIONS 1.8 LIMITATION S OF THE STUDY 1.9 THEORETICAL FRAME WORK CHAPTER TWO2.1 LITERATURE REVIEW 2.2 THEORETICAL REVIEW 2.3 SUMMARY OF LITERATURE CHAPTER THREE-RESEARCH MET ... Continue reading---
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ABSRACT -- [Total Page(s) 1]
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