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ROLE OF PUBLIC RELATIONS IN GENDER CONFLICT RESOLUTION
[A CASE STUDY OF FIRST BANK OF NIGERIA PLC] -
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- Contributor: mr-chris
- engagements: 108
- Case No: 402316pw
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ABSRACT - [ Total Page(s): 1 ]This study “Role of Public Relations on Gender Conflict Resolution. (A Study of First Bank Nigeria Plc, Emene, Branch), seeks to study the term gender conflict, in addition to the importance and effective practice of Public Relations. It covers the important roles which a Public Relations practitioner performs on the Bank and also the Qualities of Public Relations practitioner. A critical review to related literature were made. Relevant theories were used to gratify the study, that the social responsibility theory, which was used to describe Public Relations as social responsibilities of
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CHAPTER ONE - [ Total Page(s): 3 ]This implies that female supervisors in first Bank tend to ultimately use coercion if necessary. The research reported that subordinates see coercive – based technique as negative while the rewarding, referent and expert – based techniques were seen as positive by the subordinates. Reflecting on conflict management effectiveness Faniran (2002) and Adekunle (2004) reported that experienced managers were found to be more effective in managing conflict situations than less experienced managers. The authors further reported that working experience rather than gender o ... Continue Reading
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ABSRACT - [ Total Page(s): 1 ]This study “Role of Public Relations on Gender Conflict Resolution. (A Study of First Bank Nigeria Plc, Emene, Branch), seeks to study the term gender conflict, in addition to the importance and effective practice of Public Relations. It covers the important roles which a Public Relations practitioner performs on the Bank and also the Qualities of Public Relations practitioner. A critical review to related literature were made. Relevant theories were used to gratify the study, that the social responsibility theory, which was used to describe Public Relations as social responsibilities of
... Continue Reading
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