• The Role Of Radio In Mobilizing Electorate Towards Participating In Governorship Election

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    • 1.2 Statement of the Problem 

      Nigeria as a secular country over the years has been described as a political joke as long as fairness and equity in elections are concerned. This is because, the political “industry” has lost credibility and integrity. The leaders have continued to fill the bags of the electorates with good promises that has never been realized. Political administration after different political administration has constantly continued in the mass deceit. This situation has caused a dis-interest in the minds of the electorates as lots of them believe that their votes don’t count neither is the government interested in their well-being. This dis-interest has been transferred from generation to generation as parents hand over this null belief to their kids and their kids ride with it. Is this not why some regions are apolitical when it comes to elections in this country. However, all hope is not lost. It is on this premise that we would like to examine the role of radio in mobilizing electorates towards participating in elections, and in this study, the governorship elections


      1.3 Objectives of the study

      The study has the following aims as its focus:

      ? To determine if the radio is an effective tool for mobilizing electorates.

      ? To determine the limitations of the radio in mobilizing electorates.

      ? To ascertain the possibility of the radio in mobilizing electorates during elections.


      1.4 Research Hypotheses

      H0: The radio is not an effective tool for mobilizing electorates during elections.

      H0: There is no significant result between the radio publicity and electorates’ participation.

      H0: There is no significant relationship between the radio and election campaigns.


      1.5 Significance of the study

      The study is a contribution to the numerous literature on the radio’s use in elections. It is of an academic importance to students of communication arts, as it serves as a reference point for them.


      1.6 Scope /limitation of the Study

      It will be nugatory, attempting to study the whole of Nigeria as it relates to the perception of Nigerians to the radio broadcast.

      1.7 Definition of terms

      Radio: Radio is the technology that uses radio waves to carry information, such as sound, by systematically modulating properties of electromagnetic energy waves transmitted through space, such as their amplitude, frequency, phase, or pulse width.

      Election: An election is a formal group decision-making process by which a population chooses an individual to hold public office.

      Electorate: all the people in a country or area who are entitled to vote in an election.

      Political Campaign: A political campaign is an organized effort which seeks to influence the decision making process within a specific group. In democracies, political campaigns often refer to electoral campaigns, by which representatives are chosen or referendums are decided.


      1.8 Organization of the study

      The study is divided into five chapters. Chapter one deals with the study’s introduction and gives a background to the study. Chapter two reviews related and relevant literature. The chapter three gives the research methodology while the chapter four gives the study’s analysis and interpretation of data. The study concludes with chapter five which deals on the summary, conclusion and recommendation.


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    • ABSRACT - [ Total Page(s): 1 ]The flexibility of radio makes it a unique tool in reaching diverse audience including those in rural area on socio-economy and political matters. It is on this notion that this examines the role of radio in mobilizing electorate towards participating in Ondo state Governorship election in Akure. Survey research method was adopted coupled with 200 copies of questionnaires that were printed and administered to the respondents within Akure Township in which 133 copies were returned. The data were ... Continue reading---