• Attitude Of Adults Towards Mass Media Messages

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    • TITLE PAGE      

      Certification

      Dedication

      Acknowledgement

      Table of Content

      List of Tables

      ABSTRACT

      CHAPTER ONE: INTRODUCTION

      1.1 Background of the study

      1.2 Statement of the problem

      1.3 Objective of the study

      1.4 Research Questions

      1.5 Significance of the study

      1.6 Scope of the study

      1.7 Limitation of the study

      1.8 Definition of terms

      CHAPTER TWO: REVIEW OF LITERATURE

      2.1 Conceptual Framework

      2.2 Theoretical Framework

      2.3 Review of Empirical studies

      CHAPTER THREE: RESEARCH METHODOLOGY

      3.1 Introduction

      3.2 Research Design

      3.3 Population Of The Study

      3.4 Sample Size Determination

      3.5 Sample Size Selection Technique And Procedure

      3.6 Research Instrument And Administration

      3.7 Method Of Data Collection

      3.8 Method Of Data Analysis

      3.9 Validity Of The Study

      3.10 Reliability Of The Study

      3.11 Ethical Consideration

      CHAPTER FOUR: DATA PRESENTATION AND ANALYSIS

      4.1 Data Presentation

      4.2 Descriptive Analysis

      CHAPTER FIVE: SUMMARY, CONCLUSION AND RECOMMENDATION

      5.1 Summary

      5.2 Conclusion

      5.3 Recommendation

      References


  • TABLE OF CONTENTS -- [Total Page(s) 1]

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    • ABSRACT - [ Total Page(s): 1 ]The research examined adult attitude towards mass media messages in Nasarawa state. The objective of the study is know some of the factors that influence adults attitude towards Mass media messages with the view to make corrections. Mass especially radio has brought a lot of development to the development of people both in the cities and rural communities especially on the practice of agriculture, political awareness, socialisation, civic right and civic responsibilities to mention but few. Thro ... Continue reading---

         

      CHAPTER ONE - [ Total Page(s): 1 ]INTRODUCTION1.1 BACKGROUND OF THE STUDYThe influence of media messages on audience has been a subject of much controversy in media studies .Mass media is a medium in which media messages are conveyed from one point to a very large number of other points. These include newspapers, magazines, radio, television and the internate.Audiences are generally self selected, people who tune to a particular television or who read magazines, they are heterogeneous, meaning large and diverse. There has been v ... Continue reading---