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The Role Of Mass Media In Enlightening Nursing Mothers On The Benefits Of Exclusive Breast Feeding (ebf)
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1.6 Significance of the study/ Justification of the study
This
study is meant to inform, educate and enlighten the general public,
especially nursing mothers, media practitioners and the government on
the role the media plays in enlightening the public.
For the sake of
this study, this study is bent on being a reminder to the mass media on
their role in educating nursing mothers on the benefits of adopting EBF.
It is meant to draw to the minds of media practitioners that for
effective dissemination of development messages, there is need for media
mix.
This study is meant to inform the government that they can
sponsor messages on the various forms of the mass media in other to
ensure effective communication on the benefits of EBF.
This study
will be of immense benefit to other researchers who intend to know more
on this topic and can also be used by non-researchers to build more on
their work. This study contributes to knowledge and could serve as a
guide for other work or study.
1. Scope/ Limitations of the study
This
study is broad, since it is studying the role of the mass media in
enlightening nursing mothers on the benefits of EBF in Nigeria.
Limitations of study
1.
Financial constraint- Insufficient fund tends to impede the efficiency
of the researcher in sourcing for the relevant materials, literature or
information and in the process of data collection (internet,
questionnaire and interview).
2. Time constraint- The researcher
will simultaneously engage in this study with other academic work. This
consequently will cut down on the time devoted for the research work.
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