• ELECTIONS AND SOCIAL MEDIA IN NIGERIA


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    • ABSRACT - [ Total Page(s): 1 ]Elections in Nigeria prior to 2011, were characterized by high level of propaganda, dissemination of fake and uncoordinated information, scarcity of airtime and space for citizen’s participation and other forms of traditional media fostered electoral prejudices. Electorates were at the mercy of the tradition media; Television, Radio, Newspaper, Magazines, etc. to interact with their candidates. The wide gap that existed between the electorates and the candidates denied them their rights to properly asses such candidates before the polls, and in the process, the average class often staye ... Continue Reading

         

      CHAPTER ONE - [ Total Page(s): 4 ]CHAPTER ONEINTRODUCTION1.1 Background of the study Social media sites, applications and packages each targets a specific different audience, and uses different tools to allow people to share ideas, videos, photos, links and chats, and to form networks of people connected by common interests. The increasing number of social media users has attracted the attention of even the business sectors to the extent that they now include social media or internet advertising to their marketing plans, due to social media's targeting capabilities and its less expensive nature unlike the mass ... Continue Reading